This great book explores the similarities and differences of over two hundred different cultures, explains how geographic borders define and separate nations, and describes cultural variations in foods, rituals, pastimes, and philosophies.
James F. Haggerty, James Haggerty "In The Court of Public Opinion: Winning Your Case With Public Relations"
Wiley | 2003-03-21 | ISBN:0471307424 | 288 pages | PDF | 1,1 Mb
A practical guide to winning the public relations war in business
In The Court of Public Opinion is a lively and practical guide for anyone involved in high-stakes litigation. Given the increasingly litigious, media-saturated business environment, companies and high-profile individuals need protection-not just in the courthouses, but in the court of public opinion. Using examples from many of the most famous cases in the past several years, In The Court of Public Opinion contains real-life strategies that CEOs, lawyers, and other executives can use when they find themselves in a high-profile lawsuit. James F. Haggerty, one of the nation's leading attorney/PR pros, offers advice on public relations strategies that will help businesses and individuals save their reputations as well as their livelihood.
James F. Haggerty (New York, NY) is an attorney and CEO of the PR Consulting Group in New York. He has been working with legal and litigation issues for more than fifteen years and has been involved in many high-profile legal disputes, including the Ronald Perelman/Patricia Duff divorce and the Screen Actors' Guild strike against the advertising industry. His writing on communications issues has appeared in The New York Times, the National Law Journal, and PR Week.
Mathemagics - The Art Of Mental Calculation
Amaze
and mystify your friends! Benjamin has performed his "art of rapid
mental calculation" for audiences of all ages and levels of
mathematical sophistication, and now he reveals his secrets to you.
Actually, most of these calculation and memorization techniques are
fairly commonly known, but Benjamin explains how to perform them to
great effect. He uses simple algebraic proofs to show how the tricks
work and often adds an anecdote about how he "discovered" an
interesting trick. This is a book to ignite mathematical confidence and
curiosity. A word of warning, though: despite the subtitle, it will
take some dedicated practice to master these tricks. For most
collections.
Added by: Salman | Karma: 0 | ESP, Medicine | 24 January 2008
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Behavioral Medicine in Primary Care
Behavioral Medicine in Primary Care delivers practical coverage of behavioral and interactional issues that occur between provider and patient in everday clincial practice. You will learn how to deliver bad news, how to conduct an effective patient interview, how to clinically manage behavioral issues in the dying patient, the principles of medical professionalism, behavioral issues in men’s and women’s heatlh, and much more.
