This book demonstrates the extent and importance of language play in human life and draws out the implications for applied linguistics and language teaching. It stresses how language play is central to human thought and culture, learning, creativity, and intellectual development.
Another smartly scouted roadmap of alternate routes through today's global culture, applauded the Milwaukee Journal Sentinel, and the other critics agreed. Gibson leads readers on a wild adventure that encompasses fashion, the military-industrial complex, viral marketing, behavioral anthropology, addiction, and even base jumping, weaving all of these distinctive threads into a satisfyingly cohesive whole. A couple reviewers cited some implausible plot twists and exaggerated characters, but most praised Gibson's increased focus on his characters, his razor-sharp prose, and his incisive observations on modern culture.
The Culture Code - An Ingenious Way to Understand Why People Around the World Buy and Live as They Do
French-born marketing consultant and psychoanalyst Rapaille takes a truism—different cultures are, well, different—and expands it by explaining how a nation's history and cultural myths are psychological templates to which its citizens respond unconsciously. Fair enough, but after that, it's all downhill. Rapaille intends his theory of culture codes to help us understand "why people do what they do," but the "fundamental archetypes" he offers are just trumped-up stereotypes.
Politically Speaking: A Worldwide Examination of Language Used in the Public Sphere
This work details and examines the characteristics, nature, and content of the language used in the public sphere of various Western and non-Western societies; the functions language plays in the polity; and the link between culture, political culture, and the language that politicians and other elites, as well as the public, use in their symbolic interaction. The essays describe and analyze the topic of political language from different perspectives--political science, psychology, philosophy, sociology, gender studies, economics, religious, public administration, mass communication, and linguistics.
Teaching in the Pop Culture Zone: Using Popular Culture in the Composition Classroom
This professional development text offers insights and strategies about using pop culture in the writing classroom. This volume is edited by the authors of The Pop Culture Zone: Writing Critically about Popular Culture and includes essays by authors who share details of their most effective class ideas and writing assignments.
