Social Media for Business: 101 Ways to Grow Your Business Without Wasting Your Time
Filled with the latest information on Facebook, LinkedIn, YouTube, and other key social-media sites, this all-purpose guide provides specific strategies and tactics that focus on building business. In addition to marketing and PR, this resource addresses recruiting, risk management, cost, and other key business issues. Marketing, sales, public relations, and customer-service professionals within any business will learn how to save time and develop a weekly checklist of social-media priorities,
The definitive guide to HR communication: Engaging employees in benefits, pay, and performance
Written by nationally recognized HR communication consultants, this book is filled with practical tips on how to take HR employee directed communication from boring to compelling. This handbook, organized around the employment cycle, offers HR professionals an approach and specific techniques they can use every time they communicate (in all forms and mediums). This desk reference will help HR professionals increase employee responsiveness to communications and participation in programs.
Everyday English for Hospitality Professionals helps future workers in the hotel and restaurant fields develop the English vocabulary needed to interact with customers and colleagues.
Culinary Careers: How to Get Your Dream Job in Food with Advice from Top Culinary Professionals
Recommended for readers seeking a thorough introductory exposure to today's professional possibilities in the culinary world.—Eric Petersen, Kansas City P.L., MO, Library Journal Turn a passion for food into the job of a lifetime with the insider advice in Culinary Careers. Working in food can mean cooking on the line in a restaurant, of course, but there are so many more career paths available. No one knows this better than Rick Smilow—president of the Institute of Culinary Education (ICE), the award-winning culinary school in New York City—who has seen ICE graduates go on to prime jobs both in and out of professional kitchens.
Achieving Cultural Competency - A Case-Based Approach to Training Health Professionals
Achieving Cultural Competency: A Case-Based Approach to Training Health Professionals provides the necessary tools to meet the ever-growing need for culturally competent practitioners and trainees. Twenty-five self-study cases cover a variety of medical topics, including cardiovascular, pulmonary, neurology, oncology, hematology, immunology, and pediatric disorders. Actual scenarios that occurred in clinical settings help the user gain direct insight into the realities of practice today. Cultural factors covered within the cases include cultural diversity plus gender, language, folk beliefs, socioeconomic status, religion, and sexual orientation.
