The Buying Brain: Secrets for Selling to the Subconscious Mind
If You Understand Brain Basics, You'll Sell More As much as 95% of our decisions are made by the subconscious mind. As a result, the world's largest and most sophisticated companies are applying the latest advances in neuroscience to create brands, products, package designs, marketing campaigns, store environments, and much more, that are designed to appeal directly and powerfully to our brains.
The Buying Brain: Secrets for Selling to the Subconscious
Added by: marchus001 | Karma: 190.32 | Black Hole | 27 September 2010
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The Buying Brain: Secrets for Selling to the Subconscious
As much as 95% of our decisions are made by the subconscious mind. As a result, the world′s largest and most sophisticated companies are applying the latest advances in neuroscience to create brands, products, package designs, marketing campaigns, store environments, and much more, that are designed to appeal directly and powerfully to our brains.
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Understanding the Brain: The Birth of a New Learning Science (v. 2)
This book provides new insights about learning by synthesising existing and emerging findings from cognitive and brain science and exploring how this new information might impact teaching, parenting, and educational policy making. It shows what the latest brain imaging techniques and other advances in the neurosciences actually reveal about how the brain develops and operates at different stages in life from birth to old age and how the brain is involved in acquiring skills such as reading and counting.
Brain Barrier Systems, Volume 29In recent years, many important developments have occurred in many research disciplines that are directly related to brain permeability. In morphological fields, the fine resolution provided by electron microscopy has resulted in new concepts of membrane structure. Electron microscopy, combined with autoradiography, have contributed significant information concerning dynamic events occurring in and around such membranes. Permeability measurements with drugs have led to new theories of the physical and chemical requirements which determine the penetration of drugs
Basic Consumer Health Information about Acquired and Traumatic Brain Injuries, Brain Tumors, Cerebral Palsy and Other Genetic and Congenital Brain Disorders, Infections of the Brain, Epilepsy, and Degenerative Neurological Disorders Such as Dementia, Huntington Disease, and Amyotrophic Lateral Sclerosis (ALS); Along with Information on Brain Structure and Function, Treatment and Rehabilitation Options, a Glossary of Terms Related to Brain Disorders, and a Directory of Resources for More Information
