Пособие знакомит учащихся с деятельностью крупнейших американских компаний – «Макдоналдс», «Кока-кола», «Дженерал моторс» и «Майкрософт», анализирует причины их успеха на внутреннем и международном рынках.
Основу пособия составляют оригинальные неадаптированные тексты. Многочисленные задания носят творческий характер и ориентированы на развитие у студентов всех видов речевой деятельности, критического мышления, навыков сравнительного анализа и исследовательской работы и на использование ресурсов Интернета.
"If you're involved in international business, you already know etiquette varies from country to country: the speed of expanding international sales is requiring a new type of executive and manager be able to understand cross-cultural communication to avoid misunderstandings. A Guide uses years of research and training in the field to cover both verbal and nonverbal gestures, dress, customs and more, adding examples and tips in their guide to interpreting around the world From dress to conversational customs, Global Business Etiquette covers all the common pitfalls and customs."
Coming of age is a pivotal experience for everyone. So it is no surprise that filmmakers around the globe explore the experiences of growing up in their work.
From Pole to Pole This stunning interactive 3D World Atlas is a complete, concise and exciting way to explore the world. Featuring over half a million mapped locations, the 3D World Atlas provides a level of detail to satisfy even the most demanding researcher. Discover in-depth geographical information on natural disasters, landscape formation and global climate. Or read comprehensive articles and statistics for almost 200 countries, with overviews that cover politics, media, crime, history and more!
Global Behavior of Nonlinear Difference Equations of Higher Order with Applications
This volume presents a systematic study of the global behaviour of solutions of nonlinear scalar difference equations of order greater than one. Of particular interest are aspects such as global asymptotic stability, periodicity, permanence and persistence, and also semicycles of solutions. As well as exposing the reader to the very frontiers of the subject, important open problems are also formulated.
