Selling and Sales Management 8/e is essential reading for all marketing and management students and practitioners, in particular those with specific interests in the world of sales. The text is split into five logical parts: Sales Perspective, Sales Technique, Sales Environment, Sales Management and Sales Control. This edition places emphasis on international aspects of selling and sales management whilst also covering all of the important elements of the marketing mix.
An in-depth guide to global program management This practical resource offers proven strategies for directing the design, development, delivery, and monitoring of major, long-term business or agency programs in global markets. Global Program Management reflects the movement of the field to a broader, more global, and enterprise-wide perspective.
Harvard Business Review Magazine - July/August 2010
Harvard Business Review is a general management magazine published since 1922 by Harvard Business School Publishing, owned by the Harvard Business School. A monthly research-based magazine written for business practitioners, it claims a high ranking business readership among academics, executives, and management consultants.
The Project Management Tool Kit: 100 Tips and Techniques for Getting the Job Done RightToday's projects are more complex and challenging than ever, and project managers need all the help they can get to succeed amid shifting priorities, interruptions, inadequate funding, expectations of multiple stakeholders, and other obstacles. A practical on-the-job resource for project managers in any industry, this fully revised and updated edition of "The Project Management Tool Kit" is packed with results oriented, practical tips. Complete with checklists, examples, and clear graphics
Asthma is a common condition with increasing prevalence. This new edition of the highly regarded ABC of Asthma has been thoroughly revised with reference to the latest British Thoracic Society guidelines on the management of asthma in children and adults. It covers the advances in practice and methods, with a new emphasis on delivery systems, self-dose assessment and delivery of care with different pharmacological approaches.
