The dictionary in its 8th edition presents a fresh and comprehensive overview serving all aspect of the study of media and communication. It provides a detailed compendium of the different facets of personal, group, mass media and Internet communication and continues to be a vital source of information for all those interested in how communication affects our lives.
Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself (2nd Edition)
Want a new job or career? Need to demonstrate more value to customers or employers? Use today’s hottest social media platforms to build the powerful personal brand that gets you what you want! In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to attract new business and job opportunities you’ll never find any other way.
McDougal Littell Literature invites students to explore the world of art, literature, and life’s big questions. The unique organization around clusters of standards allows for the teaching of major literary concepts across genre. Standards that belong together are taught together. Students analyze fiction, nonfiction, poetry, drama, and media across clusters of standards. Special features support visual and media literacy, along with research strategies.
The plain-English business guide to avoiding social media legal risks and liabilities—for anyone using social media for business—written specifically for non-attorneys! This insightful, first-of-its-kind book provides business professionals with strategies for navigating the unique legal risks arising from social, mobile, and online media. Distilling his knowledge into a 100% practical guide specifically for non-lawyers, author and seasoned business attorney,Robert McHale, steps out of the courtroom to review today’s U.S. laws related to social media and alert businesses to the common pitfalls to avoid.
Discourse of Twitter and Social Media: How We Use Language to Create Affiliation on the Web (Continuum Discourse) by Michele Zappavigna
This book investigates linguistic patterns in electronic discourse, looking at online evaluative language, internet slang, memes and ambient affiliation using a large Twitter corpus (over 100 million tweets) alongside specialized case studies.