Pride and Ferrell’s MARKETING 2016 provides a thorough overview of essential marketing principles within a visually engaging, reader-friendly presentation. This popular, proven book helps readers develop the knowledge and decision-making skills they need to succeed in today’s competitive business environment. MARKETING 2016 delivers in-depth coverage of fundamental marketing concepts and strategies, along with practical applications and real-world examples, including up-to-date material on social networking, digital marketing, social and environmental responsibility, globalization, entrepreneurship, and marketing in times of transition.
Complementing the much-loved BBC television programme, Sky at Night Magazine is your practical guide to astronomy. Each issue features columns by renowned experts such as Sir Patrick Moore as well as in-depth cosmological features, practical observing tutorials, comprehensive equipment reviews, astrophotography master classes and much, much more. And with easy-to follow star charts and expert advice on how to get the most out of the observing month, Sky at Night Magazine is essential reading for both the novice and experienced astronomer.
Practical Phonetics and Phonology: A Resource Book for Students, 3 edition
Routledge English Language Introductions cover core areas of language study and are one-stop resources for students. Assuming no prior knowledge, books in the series offer an accessible overview of the subject, with activities, study questions, sample analyses, commentaries and key readings―all in the same volume. The innovative and flexible ‘two-dimensional’ structure is built around four sections―introduction, development, exploration and extension―which offer self-contained stages for study. Each topic can also be read across these sections, enabling the reader to build gradually on the knowledge gained.
Complementing the much-loved BBC television programme, Sky at Night Magazine is your practical guide to astronomy. Each issue features columns by renowned experts such as Sir Patrick Moore as well as in-depth cosmological features, practical observing tutorials, comprehensive equipment reviews, astrophotography master classes and much, much more. And with easy-to follow star charts and expert advice on how to get the most out of the observing month, Sky at Night Magazine is essential reading for both the novice and experienced astronomer.
English Parts of SpeechSince the present textbook is meant for students of English and prospective teachers of English, its aim is to provide an account of English morphology which would be both founded on theory and also applicable in practice. To meet both the academic and the practical demands, we based our text on the systemic approach as offered by R. Quirk and S. Greenbaum in their University Grammar of English, and supplemented it by drawing on less academic, but more practical grammars