From Strawberry Hill to the London Dungeon, Alton Towers to Barnageddon, Gothic tourism is a fascinating and sometimes controversial subject. Emma McEvoy considers some of the origins of Gothic tourism and discusses Gothic itself as a touristic mode. Through studies of ghost walks, scare attractions, Dennis Severs' House, Madame Tussaud's, the Necrobus, castles, prison museums, phantasmagoria shows, the 'Gothick' design of Elizabeth Percy at Alnwick Castle, a party at Fonthill Abbey, and a poison garden, McEvoy examines Gothic tourism in relation to literature, film, folklore, heritage management, arts programming, and the 'edutainment' business.